Thursday, December 06, 2007

Fourth wise man bearing a case of Red Bull

We’ve gotten the first advertising casualty of the Christmas season—this animated Red Bull spot from Italy, which shows a fourth wise man joining the better-known other three in offering gifts to the baby Jesus. While the others bring gold, frankincense and myrrh, the fourth guy lights up the room by hauling in a case of Red Bull. Following complaints from Italian priests, the ad has been pulled off the air.

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